“…..As a management company and provider of specialized services in the real estate sector, Pirelli RE has placed at the centre of its organizational culture the ability and quality of human resources, a key factor for providing added value and creating a future in the collective interest. This involves a model of governance based on individual responsibility which fosters innovative spirit, creativity and vision and which embodies a value-driven approach.
Accordingly, social responsibility means creating new opportunities which, based on these considerations, benefit the business and the industry, with sustainable repercussions for the community and the environment. Sustainability, therefore, becomes exercise of cultural leadership, as well as responsibility for its own position as part of the socio-environmental goals contained in the business strategy.
Pirelli RE believes in the concept of strategy as a balancing between economic goals and deep-held corporate values. This undoubtedly has to do with another concept that of “quality of development”, meaning sustainable development not only for the enterprise but also for the eco-system and the community as a whole.
This is what we mean by “building the future”, which for us signifies having an innovative, long-term vision and the ability to act as an active agent for quality development, also on the basis of our achievements thus far.”
Accordingly, social responsibility means creating new opportunities which, based on these considerations, benefit the business and the industry, with sustainable repercussions for the community and the environment. Sustainability, therefore, becomes exercise of cultural leadership, as well as responsibility for its own position as part of the socio-environmental goals contained in the business strategy.
Pirelli RE believes in the concept of strategy as a balancing between economic goals and deep-held corporate values. This undoubtedly has to do with another concept that of “quality of development”, meaning sustainable development not only for the enterprise but also for the eco-system and the community as a whole.
This is what we mean by “building the future”, which for us signifies having an innovative, long-term vision and the ability to act as an active agent for quality development, also on the basis of our achievements thus far.”
Carlo Alessandro Puri Negri
Pirelli Re is the main sponsor of convention about "architecture between sustainability and energy efficiency
Ndugu Mdogo deals with the issue of “street children” in Kenya
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